Fancentro is one of the industry’s most respected premium platforms, and our commitment to empowering performers is deeply embedded in our history.
The story begins in 2009, when Stan Fiskin launched AdultCentro as a content licensing service for adult businesses. While the product was originally developed for traditional adult producers, the rise of amateur production showed them that the future of adult would be the performers themselves.
Alan Hall joined the company as Vice President of Sales at the end of 2009 and together they noticed that performers were creating personal, intimate and highly popular content, but were often constrained technically. These constraints often led performers to seek out partnerships with unreliable webmasters as most existing products catered to agencies and companies that had marketing and IT departments. While these companies were profiting from performers, most platforms weren’t accessible to a performer looking to make money on their own.
In 2013, they launched ModelCentro, a plug-and-play platform that allowed models to design, build — and most importantly, profit from — their own paysites. No longer did performers have to manage designers, a hosting company and a payment processor. They could do it themselves.
As performers gained the ability to monetize their own content, social media became more important. Before, the number of followers they had helped get them agency work, but now they could direct fans directly to a paysite — or, increasingly, sell access to their private social media accounts.
For many performers, managing this process on their own was cumbersome, and required manually adding and removing users, balancing masses of usernames and monitoring whether payments had been made or accounts cancelled. In 2017, they launched Fancentro, which provided a seamless way for performers to sell, market and share their private social media.
As social media has become increasingly hostile to sex workers, Fancentro has evolved to allow creators to sell content directly on the platform, and developed a host of tools and analytics to help them make better decisions about what and how to sell. The suite of tools now include private social media account access, subscriptions to their Fancentro feed, pay-per-view messaging and clips, and, most recently, live- streamed broadcasts.
We developed Centro University, to help our creators learn how to run an adult business, and have expanded our reach globally by launching tools in Spanish, German and Russian.
And we’re just getting started. We’ve built a business supporting adult performers and creators, and no matter how the industry changes, we’ll always have your back.